All Donors Are Different
Have you met one major donor? Kristin Hammett shares how it may be misleading to take what you learned and apply it again. Interacting with donors takes a lot of refinement, but the biggest key is listening. If you have met one major donor, then you have met one major donor.
They are each unique in what they want to hear, how they want to hear it, and how frequently they want to be in the know on your organization’s work. They may want to donate through different methods, be invited to select events, or be left alone. It is up to you to develop the relationship outside of a single strategic vision for major donor development.
Learn More About Meeting with That One Major Donor
Needing a place to start? Try asking some of the questions or exploring the topics on this sheet, but remember, not every key donor may be ready to dive in on every topic. Listen in for what matters most to the donors who are invested in your work.
Improve Donor ConversationsAbout Kristin Hammett
As the Director of Nonprofit Success at The Signatry, Kristin Hammett works to train, consult, and equip nonprofits with fundraising solutions to connect God’s resources with His work
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